Carlsberg Premieres Brooklyn Brewery’s Signature Craft Beers!

16 DECEMBER 2017

CARLSBERG PREMIERES BROOKLYN BREWERY’S SIGNATURE CRAFT BEERS!

Carlsberg Premieres Brooklyn Brewery’s Signature Craft Beers

The craft beer culture is rapidly evolving in Malaysia. Keeping up with this emerging trend while keeping to the origins of its brews, Carlsberg Malaysia partnered with New York City’s award-winning craft beer brewhouse, Brooklyn Brewery, to bring in their signature brews Brooklyn Lager and Brooklyn East IPA, for local beer connoisseurs. This joint-venture in Malaysia marks the sixth strategic partnership of the two breweries globally in Sweden, Norway, London, Hong Kong and Lithuania.

Carlsberg Premieres Brooklyn Brewery’s Signature Craft Beers

At a simple yet educational trade and media event held at the MEJA Kitchen and Bar at TREC, guests were feted to an exclusive beer and food pairing where the two craft brews – Brooklyn Lager and Brooklyn East IPA were served in a unique sampling of small bites of local and international flavours.

Brooklyn Lager, in 5.2% ABV, is amber-gold in colour and displays a firm malt centre supported by a refreshing bitterness and floral hop aroma. The aromatic qualities of the beer are enhanced by “dry-hopping”, the centuries-old practice of steeping beer with fresh hops as it undergoes a long, cold maturation. Its flavourful liquid was accentuated when paired with mini beef pepperoni bruschetta, oven roast leg of lamb with mini yogurt and fried “wu xiang” (Chinese five spice powder) chicken at the tasting.

Brooklyn East IPA, in 6.9% ABV, is a clean, drinkable pale ale that offers a bold balance, with a bright piney aroma, and the taste of stone fruits yet a firm bitterness from IPA's ancestral British home. It was best paired with spicy food when guests had it with spicy grilled tiger prawn, Vietnamese-style asam laksa and extra spicy, breaded, deep fried, stuffed, cheesy jalapeno poppers.

Carlsberg Premieres Brooklyn Brewery’s Signature Craft Beers

Brooklyn Brewery’s Brooklyn Lager and Brooklyn East IPA are available in 355ml bottles at The Brew House @ SS2, MEJA @ TREC, MEJA @ Sunway Velocity, Tavern 13 @ Seksyen 13, PJ, Chequers @ Solaris Mont Kiara, The Merchant @ Hotel Armada, Suzie Wong @ Wisma Lim Foo Yong, and Nicsmann 1940s By Lewré @ The Starling Mall.

For more info, visit https://carlsbergmalaysia.com.my/


JQ Lee
Editor

JQ Lee talks and writes for a living. That's because she loves sharing interesting things to the world. With a Degree in Communication and Media Management, this petite Gen-Y will not stop chasing her passion in writing and broadcasting. She dreams to host a travel show and be a radio announcer someday, hopefully soon.

Stalk this wacky fair Asian girl at www.jqtalks.comInstagram and Twitter

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