Teenage years can be some of the most daunting, as they experience some of the most drastic developments to their emotional, physical and social well-being during these years. Part of these developments include the struggle to control the blemishes and oiliness surfacing on their constantly changing skin.
These struggles can be particularly difficult for teenage girls, with research showing that a staggering 70% of girls age 15 to 17 avoid their daily activities when they feel bad about their looks and that 7 in 10 girls also believe that they are not good enough or do not measure up in some way.
Bearing this in mind, it is no surprise that much of their anxiety and self-judgement revolves around their appearance. In fact, teenage girls spend up to 7.7 hours per week on their looks and in front of the mirror, more than any other demographic. This is worrying, as research also shows that the longer you gaze into the mirror, the more anxious and judgemental you become about your looks.
So how do we empower our girls to be their most courageous self? How do we help them combat their self-judgement?
Clean & Clear® launched a newly formulated, oil-free Foaming Facial Wash that helps prevent pimples, oily shine and blackheads; thoroughly removing oil and dust without over-drying skin. The new Foaming Facial Wash promises to leave skin feeling clean, clear and radiant; and, best of all, controls oil for up to 8 hours!
By getting noticeably clearer, more beautiful skin, teens are empowered to take back the mirror, flash their ReadyFace, and become their most beautiful self.
In conjunction with the introduction of ReadyFace campaign, the Clean & Clear® Malaysia Facebook page is helping teens to define their #ReadyFace with rewards that include sets of Essentials Foaming Facial Wash & Oil Control Film.
Teens are encouraged to be part of the movement by sending in their #ReadyFace selfies. For inspiration check out the Hall of #ReadyFace on the Facebook page, and be in the running for attractive prizes including fashion retail gift cards worth RM300 and product hampers worth RM100.
It doesn’t matter if you’re a teen, or a teen at heart, show the world your ReadyFace.