JD Sports, the “King of Trainers” retail giant from the UK that offers branded sports fashion wear, outdoor clothing and equipment, is increasing their investment in Malaysia with the upcoming launch of their biggest store in South East Asia at Pavilion Elite.

The new store opening is slated for the 2nd December and promises to offer Malaysia’s sneakerheads an immersive JD Sports experience along with some never-seen-before exclusives for the Asian market. The JD Sports Pavilion Elite store will also carry some of the most sought-after footwear in the market, including the Adidas NMD, Adidas Ultraboost, Adidas Superstar, Adidas Stan Smith, Jordan, Nike Presto and the Nike Air Max, some of which will be available in JD-exclusive colourways.

To mark the occasion, JD Sports will be holding a “#MYJDSTYLE Boomerang” contest on Instagram in search of two new recruits to TEAM JDMY. To participate, contestants must upload a Boomerang of themselves onto their Instagram profiles, showcasing their best kicks and own interpretation of “JD Style”, along with a caption that describes why they deserve to be a part of TEAM JDMY. Participants must also include the hashtag #MYJDSTYLE and #TEAMJDMY, and tag the JD Sports Malaysia official Instagram page (@jdsportsmy).

The winners of the competition will receive invites (2 invites: winner +1) to the official VIP launch of JD Pavilion as well as a RM500 cash voucher to spend in the new store.