Pizza Hut Malaysia (“Pizza Hut”) today officiated its 400th store in Central i-City Shah Alam, marking a brand-new milestone for the No. 1 pizza chain in Malaysia. With almost double the stores of its closest competitor, the 400-hut strong pizza chain is also amongst the top two largest food chains in the country, at present. Pizza Hut continues to take on the leadership role in the industry through innovation in the digital space by occupying the No.1 spot in the pizza ordering app.
Pizza Hut continues to evolve with Malaysians food preferences, and the introduction of its new Fast Casual Delco (FCD) Store as part of its expansion efforts is a reflection of that. The FCD stores are built to cater to the boom in food delivery and provide a revamped casual dine-in experience; all with elevated convenience underpinned by the evolved store design.
The store is equipped with fast turnaround back-of-house kitchen systems and semi self-service counter to increase serving speed; be it for dine-in, take away or delivery. An open kitchen concept has also been incorporated to inject a vibrant and delightful experience, offering glimpses of fresh pizzas in the making.
In addition to the expansion plans, Pizza Hut in fulfilling its pledge to continue serving the best pizza experience to Malaysians, has enhanced over 50% of its current stores now. This is achieved over these past two years, a testament of Pizza Hut’s commitment and strong focus to stay ahead of the competition with the best experience. Beyond that, the upgraded recipe of its signature Pan Pizza launched late last year has also been a key contributor to its steadfast pan pizza sales.
In conjunction with its 400th hut opening, Pizza Hut wishes to deliver more smiles to Malaysians. It will be offering its personal pizza at RM4.00 from now till 30 April 2019. It will also be giving 4000 pizzas to commemorate its significant milestone. Leading up to the celebrations, it also took the opportunity to give back to the community by delivering 400 pizzas to 10 charitable organisations within the Klang Valley.
For more information, please visit www.pizzahut.com.my.