Sulwhasoo, Korea’s leading luxury beauty brand, launches its BEAUTY FROM YOUR CULTURE Limited Edition sets which is available for purchase from 27 September until 31 October 2018 across all Sulwhasoo outlets nationwide.
The limited edition sets feature a unique design that incorporates Sulwhasoo’s identity and brand mission. The artwork of the sets feature the “Phoenix”, representing the noble beauty of royal women. The artwork features geometric shapes that constitutes traditional Korean patterns such as circles, triangles and hexagons. The male phoenix is called Bong and has a saw-toothed tail while the female phoenix is called Hwang and has a vine-shaped tail. It also features the chrysanthemum flower, representing fidelity and the philosophy of everlasting beauty and Su (壽) reflecting strong commitment to precious herbal ingredients based on traditional Korean medicine.
Beauty from Your Culture Limited Edition: First Care Activating Serum EX Set includes:
Beauty from Your Culture Limited Edition Perfecting Cushion EX Set includes:
The limited edition sets will be available for purchase from 27 September until 31 October 2018 across all Sulwhasoo outlets nationwide. 10% of the proceeds made from the sale of each limited edition set will be channelled to the Malaysian National Commission for Unesco to preserve Penang’s cultural heritage.
Georgetown Penang, an awarded Unesco World Heritage Site, shows multicultural heritage and tradition of Asia and European colonial influences. The multicultural tangible and intangible heritage is expressed in the great variety of religious buildings of different faiths, ethnic quarters, the many languages, worship and religious festivals, dances, costumes, art and music, food and daily life.
For more info, visit https://www.facebook.com/SulwhasooMalaysia/