Triumph understands the multifaceted woman. She leads an active lifestyle, exercises to get healthy, but also to get social – sharing run distances through her apps, attending classes and spurring friends on to achieve their targets. In this sociable sporting climate, style-driven women want to look good and have outstanding support. They want to wear sportswear to work, in and out of the gym, as well as wearing them for adventurous travel experience.

Triaction offers the ultimate solution: bras in Triumph’s favourite fits that are on-trend, extremely supportive, comfortable and with no bulk. A fit for every shape, the collection is also bounce control certified by world renowned Research Group in Breast Health, the University of Portsmouth.

Sian Thomas, Global Head of Design at Triumph says, “We know women want to be able to wear their sportswear to the gym, in the street or in a café with friends. That’s why we’ve developed Triaction. The result is a multi-sport, high performance, great fitting, yet style-driven collection that gives women the freedom to train when and how they like. This season we introduce new technology which sees fashion meet fabulous functionality. The Dynamic Lite collection offers the 3D powertech process which fuses multiple layers for all-round anti-bounce compression, extreme support and soft comfort that adjusts to your curves. The Magic Motion sports bras are based on best-selling lingerie fits and features Magic Motion Air technology. This offers the support of a wire but with extra comfort and flexibility for the wearer. The smart fabrication has quick dry properties and the perforated cups allow for increased breathability.”

They are available in 2 collections, Cardio and Studio Collection. For more information of each type of available sports bra, do visit Triumph Malaysia’s Official Website.