Whittaker’s Chocolates – voted New Zealand’s Most Trusted Brand for the past two years – officially enters the Malaysian market with its artisan New Zealand-made chocolates to be made widely available through leading retailers.
The entire Whittaker’s Malaysia range has been Halal-Certified by the Federation of Islamic Associations of New Zealand. It includes flavours that have not been widely available in Malaysia before, such as peanut butter chocolate, macadamia nut chocolate and dark peppermint fondant-filled chocolate.
Whittaker’s have been popular in Malaysian duty free shops for a number of years, which created online buzz and demand for the chocolate to be more widely available.
While Whittaker’s does export to other countries in the Asia region, the expansion into Malaysia is significant in terms of product range and volume of distribution.
Whittaker’s will initially be available in major retail outlets including AEON Big, Tesco, and the Dairy Farm Group and will look to expand trade channels further in the future.
The Malaysian product range includes chocolate slabs, bars, blocks and assortments, with a total of 27 unique products available.
Established in New Zealand over 100 years ago, Whittaker’s is a family-owned company that has become an iconic New Zealand brand.
About Author JQ Lee talks and writes for a living. That's because she loves sharing interesting things to the world. With a Degree in Communication and Media Management, this petite Gen-Y will not stop chasing her passion in writing and broadcasting. She dreams to host a travel show and be a radio announcer someday, hopefully soon. Stalk this wacky fair Asian girl at www.jqtalks.com, Instagram and Twitter (@jqleejq)
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