ZALORA, Asia’s online fashion destination, is proud to be the official fashion partner for Fit for Fashion Season 2. Premiering today, Thursday, 7 January 2016, on STAR World, Fit for Fashion is a reality TV show featuring the transformation of 14 ordinary men and women into fit, stylish and confident individuals. Fashion and fitness fans across the region in Hong Kong, Singapore, Taiwan, Malaysia, Indonesia, Thailand, Vietnam and the Philippines will get to follow the contestants’ journey in the 10-episode series as they take on weekly style and physical challenges.
Hosted by model/presenter Louise Roe, with fashion photographer Todd Anthony Tyler and fitness trainers Christine Bullock and Mitch Chilson, Fit for Fashion Season 2 is Asia’s first-of-its-kind reality show that brings fashion and fitness together. The show is the perfect opportunity to showcase ZALORA’s wide range of brands and styles including the eponymous sportswear line, ZALORA Sport, enabling the contestants to bring their fashion challenge to life and reach their full stylish potential week by week.
Viewers can look out for special codes from ZALORA when they tune in so they can get the looks they like from the show at a great price. ZALORA will also give them a look behind the scenes and exclusive interviews with the fitness trainers and contestants through ZALORA All Access webisodes hosted by TV presenter and fitness enthusiast Liv Lo. Season 2 of Fit for Fashion premieres on Thursday, 7 January 2016, at 8 PM.